Punch Cigar Bobblehead
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When General Cigar, the company behind the biggest brands in the cigar industry wanted to create a great promotion at retail, they contacted the custom bobble head experts at bobblefactory.com.
In the Cigar World, General Cigar is know for their premium brands including but not limited to; Macanudo, Punch and Cohiba. To help drive sales of the Punch Brand at retail, they created a gift with purchase promotion that featured the Punch custom bobble head doll.
Participating cigar retailers who bought into the promotional item received the custom bobbles with their Punch Cigars. The merchants then added this bobble to different Punch Cigar packs as a value added bonus item. Retailers, such as Mike’s Cigars, use this value-added promotion to help drive sales. Currently you can get the Punch Bobblehead for FREE at Mike’s Cigars with a qualifying purchase.
The subject of this bobble was the Punch Jester, long-used in advertising campaigns by the cigar company. The original Punch cigar was created in 1840 by a Cuban cigar manufacturer named Manuel Lopez. In an effort to attract the British market, he named the cigar after Mr. Punch, the cantankerous half of the Punch and Judy puppet shows, which also inspired the name of the famous British Humor Magazine. This unique bobblehead reflects that same character in a fun way that can be enjoyed on a desk, or standing watch over a humidor.
To make this a retail friendly promotion, Bobble Factory create a four-color process window box with clam shell insert. “For the maximum marketing message as a promotional product, we recommend that our customers use full-color images on their box. There are six sides which can be printed. Store locations, coupons, or just your brand and logos can be featured on your custom bobble box. Based upon the phone calls to our factory looking for this limited production bobble head it has been a hug success at retail. Cigar smokers are constantly contacting us looking for more inventory because it is SOLD OUT!” comments Danny Baer, aka Professor Bobble.
If you are interested in learning about running your own advertising bobble head promotion, then contact Danny @ 1-800-437-4517. To view some great examples of the custom projects we have done, visit our custom bobble gallery.
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